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Never Eat Alone _ And Other Secrets to Success, One Relationship at a Time (9780385346665) - Ferrazzi, Keith; Raz, Tahl

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2022-02-24 01:43:04

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Title Page
Copyright
Dedication
Contents
Section 1. The Mind-Set
Welcome to the Social Era
How to Read This Book
2. Don’t Keep Score
The Mind-Set
3. What’s Your Mission?
Self-Help: A Misnomer
Section 2. The Skill Set
Connectors’ Hall of Fame Profile: Bill Clinton
Step One: Find Your Passion
Step Two: Putting Goals to Paper
Step Three: Create a Personal “Board of Advisors”
13. Follow Up or Fail
15. Connecting with Connectors
Section 3. Turning Connections into Compatriots
18. Health, Wealth, and Children
The Skill Set
19. Social Arbitrage
Section 4. Connecting in the Digital Age
22. Tap the Fringe
Warming It Up Virtually
25. Be Interesting
26. Build Your Brand
28. Getting Close to Power
30. Never Give In to Hubris
32. Balance Is B.S.
Help the Organizer (Better Yet, Be the Organizer)
Listen. Better Yet, Speak
Guerrilla Warfare: Organize a Conference Within a Conference
Draft Off a Big Kahuna
Be an Information Hub
Become a Reporter
Master the Deep Bump
Know Your Targets
Breaks Are No Time to Take a Break
Follow Up
It’s the People, Not the Speakers
Connectors’ Hall of Fame Profile: Paul Revere
CHAPTER 16
Connectors’ Hall of Fame Profile: Brené Brown
Learn the Power of Nonverbal Cues
Be Sincere
Develop Conversational Currency
Adjust Your Johari Window
Make a Graceful Exit
Until We Meet Again
Learn to Listen
Give Good Chat
If All Else Fails, Five Words That Never Do
SECTION 3
Turning Connections into Compatriots
Connectors’ Hall of Fame Profile: Adam Grant
Connectors’ Hall of Fame Profile: Vernon Jordan
CHAPTER 20
Automated Pinging with Social Media
Your Most Important Pings Are Personal
CHAPTER 21
SECTION 4
Connecting in the Digital Age
CHAPTER 22
The Power of the Fringe
Meet a New Breed of Networker
Become the Canary in the Mineshaft
The Growing Superpower of Weak Ties
Turn the Volume Up
Emphasize Diversity
The Best Online Filter Is Offline
Embrace Microcelebrity
The Value of the Little Fish
Taming the LinkedIn Beast
Addicted to Likes
Understand the Opportunity
CHAPTER 23
The Algebra of Trust
Explore Radical Honesty
Generosity
Join Conversations Before You Start Them
Speak in a Language That Matters
Every Headline Is a Pitch
Give Your Tweets Legs
Whenever Possible, Co-Create
Vulnerability
Accountability
Become Your Own Editor in Chief
Keep Your Selves in Sync
Candor
CHAPTER 24
How to Get Lucky
Be Where It’s At
Let Diversity Find You
Create a Force Field
Passion Is a Possibility Engine
Operational Mind-Set: Optimism
Make It Matter by Learning and Doing
SECTION 5
Trading Up and Giving Back
Connectors’ Hall of Fame Profile: The Dalai Lama
Become an Expert: Have a Unique Point of View
They Can’t Outsource Content Creators
CHAPTER 26
Develop a Personal Branding Message (PBM)
Package the Brand
Broadcast Your Brand
CHAPTER 27
Strategy One: Pop the Bubble
Strategy Two: Manipulate the Media
You Are Your Own Best PR Representative
Know the Media Landscape
Work the Angles
Think Small
Make a Reporter Happy
Master the Art of the Sound Bite
Don’t Be Annoying
It’s All on the Record
Trumpet the Message, Not the Messenger
Treat Journalists as You Would Any Other Member of Your Network or Community of Friends
Be a Name-Dropper
You’ve Got to Market the Marketing
There’s No Limit to the Ways You Can Go About Enhancing Your Profile
CHAPTER 28
Young Presidents’ Organization (YPO)
Political Fund-Raisers
Conferences
Nonprofit Boards
Sports (Especially Golf)
Online
Connectors’ Hall of Fame Profile: Benjamin Franklin
CHAPTER 30
Connectors’ Hall of Fame Profile: Eleanor Roosevelt
CHAPTER 32
More People, More Balance
CHAPTER 33
Revolutions Begin in Unlikely Places
Try the Keith Ferrazzi Challenge

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