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Persuasive Advertising - J. Scott Armstrong; Scott Armst
Review“I highly recommend this book to marketing and advertising professionals, educators, and researchers in these fields, and indeed anyone seeking to understand the myriad ways ... -
Perfect Personality Profiles - Helen Baron
SUMMARY: Penned by a leading expert in the field of psychometrics, this guidebook is vital for anyone who needs to know more about psychometric profiling. From advice on preparatio... -
Perelandra - C. S. Lewis
SUMMARY: The second book in C. S. Lewis's acclaimed Space Trilogy, which also includes Out of the Silent Planet and That Hideous Strength, Perelandra continues the adventures of th... -
People of the Book - Geraldine Brooks
From the Pulitzer Prize–winning author of March, the journey of a rare illuminated manuscriptthrough centuries of exile and warIn 1996, Hanna Heath, an Australian rare-book expert,... -
PayPal APIs - Michael Balderas
If your web application's success depends on how quickly and easily users can make transactions, then PayPal is a solution you can't afford to overlook. This book helps you determi... -
Parallel Stories - Peter Nadas; Imre Goldstein
A New York Times Notable Book for 2011 A once-in-a-generation literary event: the monumental masterwork being hailed as a “twenty-first-century War and Peace” (Magyar Nemzet)In 198... -
Pack Animals - Peter Anghelides
SUMMARY: The seventh novel in the bestselling Torchwood range from BBC Books. Shopping for wedding gifts with your fiance is enjoyable, unless like Gwen you witness a Weevil massac... -
Outliers_ the story of success - Malcolm Gladwell
SUMMARY: In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most s... -
Outliers - Gladwell Malcolm
SUMMARY:In this book, Malcolm Gladwell takes us on an intellectual journey through the world of 'outliers'. He asks the question - what makes high achievers different? His a... -
Oscar and Lucinda - Peter Carey
The Booker Prize-winning novel--now a major motion picture from Fox Searchlight Pictures. This sweeping, irrepressibly inventive novel, is a romance, but a romance of the sort that...