EDITORIAL REVIEW: **Small changes can make a big difference in your powers of persuasion** What one word can you start using today to increase your persuasiveness by more than fift...
With irresistibly persuasive vigor, David Shenk debunks the long-standing notion of genetic “giftedness,” and presents dazzling new scientific research showing how greatness is in ...
Conchita is so persuasive that Slocum agrees to bust her brother Jose out of San Quentin. But after they breakout, the two seem a lot closer than brother and sister-and frame Slocu...
Review“I highly recommend this book to marketing and advertising professionals, educators, and researchers in these fields, and indeed anyone seeking to understand the myriad ways ...
From Publishers WeeklyIn this clear-eyed and compassionate study, Robinson (Coal to Cream), Pulitzer Prize–winning journalist for the Washington Post, marshals persuasive evidence ...
From Publishers WeeklyMontgomery (_King of Fish_), a geomorphologist who studies how landscapes change through time, argues persuasively that soil is humanity's most essential natu...
Enormously popular and widely read pamphlet, first published in January of 1776, clearly and persuasively argues for American separation from Great Britain and paves the way for th...